As a clothing designer, Deel strives to bring the abstract and surreal into the tangible. His work is inspired by the unexpected, by the beauty found in unconventional forms, and by the endless possibilities of imagination. Each design creates a reflection of our vision, offering wearers not just clothing but an experience—something that sparks curiosity and invites conversation.

Deel pioneered the use of the Droste-effect in clothing design, a concept traditionally seen in visual art and now translated onto fabric. It’s a humble attempt to push the boundaries of fashion, blending art and apparel in a way that feels fresh yet timeless.